{"id":601,"date":"2023-05-23T13:14:29","date_gmt":"2023-05-23T13:14:29","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/elektrikli-ev-esyalari\/beko-100uncu-kadin-bayisini-buldu"},"modified":"2023-05-23T13:15:02","modified_gmt":"2023-05-23T13:15:02","slug":"beko-100uncu-kadin-bayisini-buldu","status":"publish","type":"page","link":"","title":{"rendered":"BEKO 100’\u00dcNC\u00dc KADIN BAY\u0130S\u0130N\u0130 BULDU"},"content":{"rendered":" BEKO’nun, kad\u0131nlar\u0131n g\u00fc\u00e7lendirilmesi ve istihdam\u0131n art\u0131r\u0131lmas\u0131 i\u00e7in 2019 y\u0131l\u0131ndan beri s\u00fcrd\u00fcrd\u00fc\u011f\u00fc fark\u0131ndal\u0131k projesi olan 100 Kad\u0131n Bayi Projesi’nde belirlenen ilk hedef ba\u015far\u0131larak bayi kad\u0131n say\u0131s\u0131 100’e ula\u015ft\u0131.   Avrupa’n\u0131n \u00f6nde gelen ev teknolojileri  markalar\u0131ndan Beko, 100 Kad\u0131n Bayi Projesi  kapsam\u0131nda 100’\u00fcnc\u00fc ma\u011fazas\u0131n\u0131 \u0130stanbul’da a\u00e7t\u0131. Aydan Akan ’\u0131n sahibi oldu\u011fu Akan Ticaret ’e ait ma\u011fazan\u0131n a\u00e7\u0131l\u0131\u015f t\u00f6reni Ko\u00e7 Holding \u015eeref Ba\u015fkan\u0131 Rahmi M. Ko\u00e7, Ko\u00e7 Holding  Y\u00f6netim Kurulu \u00dcyesi Semahat Arsel,  Ko\u00e7 Holding Dayan\u0131kl\u0131 T\u00fcketim Grubu Ba\u015fkan\u0131 Fatih Kemal  Ebi\u00e7lio\u011flu,  Ko\u00e7 Holding Kurumsal \u0130leti\u015fim ve D\u0131\u015f \u0130li\u015fkiler Direkt\u00f6r\u00fc Bur\u00e7in Girit, Ar\u00e7elik  T\u00fcrkiye  Genel M\u00fcd\u00fcr\u00fc Can Din\u00e7er, Beko T\u00fcrkiye  Sat\u0131\u015f Direkt\u00f6r\u00fc Burak Bilgisel  ile Ar\u00e7elik ve Beko \u00fcst y\u00f6netiminin kat\u0131l\u0131m\u0131yla ger\u00e7ekle\u015fti. A\u00e7\u0131l\u0131\u015fta, “Ko\u00e7 Toplulu\u011fu olarak toplumsal cinsiyet e\u015fitli\u011finin; bayilerimiz, servislerimiz, tedarik\u00e7ilerimiz de dahil olmak \u00fczere t\u00fcm payda\u015flar\u0131m\u0131z\u0131 kapsayacak \u015fekilde sa\u011flanmas\u0131n\u0131 ama\u00e7l\u0131yoruz” diyerek s\u00f6zlerine ba\u015flayan Ko\u00e7 Holding Dayan\u0131kl\u0131 T\u00fcketim Grubu Ba\u015fkan\u0131 Fatih Kemal Ebi\u00e7lio\u011flu, 2019 y\u0131l\u0131nda ‘Beko 100 Kad\u0131n Bayi’ projesini ba\u015flatt\u0131klar\u0131nda %1’i bile bulmayan bayi kad\u0131nlar\u0131n oran\u0131n\u0131 %10’a y\u00fckselttiklerini ifade etti. 2022’de Birle\u015fmi\u015f Milletler Kad\u0131n Birimi'nin (UN Women ) Nesiller Boyu E\u015fitlik Forumu Action Coalition taahh\u00fctleri kapsam\u0131nda belirledikleri hedefle 2026 y\u0131l\u0131na kadar Beko Kad\u0131n Bayi  oran\u0131n\u0131 %25’e \u00e7\u0131karmay\u0131 ama\u00e7lad\u0131klar\u0131n\u0131n alt\u0131n\u0131 \u00e7izen Ebi\u00e7lio\u011flu, Beko 100 Kad\u0131n Bayi Projesi \u00f6nc\u00fcl\u00fc\u011f\u00fcnde bug\u00fcn 100. bayisine ula\u015fan Beko’yu ve bu yolculukta kendilerine e\u015flik eden t\u00fcm kad\u0131n bayilerini kutlayarak, ba\u015far\u0131lar\u0131n\u0131n devam\u0131n\u0131 diledi. \u0130lerleyen d\u00f6nemde “Kad\u0131n\u0131n \u0130\u015fi, G\u00fcc\u00fc”  ismi ile devam edecek Beko 100 Kad\u0131n Bayi projesine https:\/\/www.beko.com.tr\/100kadinbayi  adresinden ba\u015fvurular al\u0131n\u0131yor. Projeye ba\u015fvuran ve bayilik almak isteyen giri\u015fimci kad\u0131nlara kira yard\u0131m\u0131 , uygun ma\u011faza lokasyonu bulma, dekorasyon, TOKEN  finansal teknolojiler inden sa\u011flanan \u00fccretsiz yazarkasa ve ilave te\u015fhir paket indirimleri sa\u011flan\u0131rken; giri\u015fimciler , finans, \u00fcr\u00fcn ve sat\u0131\u015f e\u011fitimleri  ve mentorluk  \u00e7al\u0131\u015fmalar\u0131 ile de g\u00fc\u00e7lendiriliyor. 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