{"id":1300,"date":"2025-09-11T16:55:34","date_gmt":"2025-09-11T16:55:34","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"},"modified":"2025-09-11T17:35:56","modified_gmt":"2025-09-11T17:35:56","slug":"burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti","status":"publish","type":"page","link":"","title":{"rendered":"Burger King ve \u00c7EVKO Vakf\u0131, “Bu  \u0130\u015fin Geri D\u00f6n\u00fc\u015f\u00fc \u00c7ok” Projesini Ba\u015flatt\u0131"},"content":{"rendered":"Burger King, \u00c7EVKO Vakf\u0131 ve TAB G\u0131da i\u015f birli\u011fiyle ba\u015flatt\u0131\u011f\u0131 “Bu \u0130\u015fin Geri D\u00f6n\u00fc\u015f\u00fc \u00c7ok” projesi kapsam\u0131nda Caddebostan ve Ac\u0131badem \u015fubelerinde plastik at\u0131klar\u0131 geri d\u00f6n\u00fc\u015f\u00fcme kazand\u0131rmaya ba\u015flad\u0131.   Burger King, \u00c7EVKO Vakf\u0131  i\u015f birli\u011fiyle ba\u015flatt\u0131\u011f\u0131 “Bu \u0130\u015fin Geri D\u00f6n\u00fc\u015f\u00fc \u00c7ok”  projesi kapsam\u0131nda, Caddebostan  ve Ac\u0131badem  \u015fubelerinde geri d\u00f6n\u00fc\u015f\u00fcm uygulamas\u0131n\u0131 hayata ge\u00e7irdi. Restoranlara yerle\u015ftirilen geri d\u00f6n\u00fc\u015f\u00fcm kutular\u0131 sayesinde kahve barda\u011f\u0131 kapaklar\u0131, plastik ka\u015f\u0131klar, dondurma kaplar\u0131 ve benzeri tek kullan\u0131ml\u0131k plastikler ayr\u0131 bir \u015fekilde biriktiriliyor ve geri d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine dahil ediliyor. Burger King, \u015fubelerinde ayr\u0131lan at\u0131klar\u0131 Kad\u0131k\u00f6y Belediyesi  arac\u0131l\u0131\u011f\u0131yla geri d\u00f6n\u00fc\u015f\u00fcme kazand\u0131rarak \u00e7evrenin korunmas\u0131na ve s\u00fcrd\u00fcr\u00fclebilirli\u011fe katk\u0131 sa\u011flamay\u0131 hedefliyor.   
S\u00fcrd\u00fcr\u00fclebilirlik yolculu\u011funda \u00f6nemli bir ad\u0131m atan Burger King, TAB G\u0131da  ve \u00c7EVKO Vakf\u0131 i\u015f birli\u011fiyle hayata ge\u00e7irilen geri d\u00f6n\u00fc\u015f\u00fcm projesiyle plastik at\u0131klar\u0131 \u00e7\u00f6pe de\u011fil, yeniden kullan\u0131ma kazand\u0131r\u0131yor. ‘Bu \u0130\u015fin Geri D\u00f6n\u00fc\u015f\u00fc \u00c7ok’ mottosuyla ba\u015flayan proje, ilk etapta Caddebostan ve Ac\u0131badem \u015fubelerinde uygulanmaya ba\u015fland\u0131. Restorana yerle\u015ftirilen \u00f6zel geri d\u00f6n\u00fc\u015f\u00fcm kutular\u0131 sayesinde kahve barda\u011f\u0131 kapaklar\u0131, plastik ka\u015f\u0131klar ve dondurma kaplar\u0131 gibi tek kullan\u0131ml\u0131k plastikler ayr\u0131 biriktirme kolayl\u0131\u011f\u0131 ile geri d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecine kazand\u0131r\u0131l\u0131yor. Burger King restoranlar\u0131nda ayr\u0131 biriktirilen at\u0131klar d\u00fczenli aral\u0131klarla Kad\u0131k\u00f6y Belediyesi’ne teslim edilerek geri d\u00f6n\u00fc\u015f\u00fcm tesislerine y\u00f6nlendiriliyor. B\u00f6ylece bu at\u0131klar yeniden de\u011ferlendirilerek do\u011fan\u0131n korunmas\u0131na katk\u0131 sa\u011flan\u0131yor. Pilot uygulama a\u015famas\u0131nda m\u00fc\u015fterilerden al\u0131nan olumlu geri bildirimler, projenin k\u0131sa s\u00fcrede di\u011fer restoranlarda da yayg\u0131nla\u015ft\u0131r\u0131lmas\u0131n\u0131 sa\u011flayacak.   

“Gen\u00e7 nesillerin \u00e7evre bilinciyle b\u00fcy\u00fcmesi i\u00e7in sorumluluk al\u0131yoruz”   

 Geri d\u00f6n\u00fc\u015f\u00fcm\u00fcn sadece \u00e7evre ile ilgili de\u011fil, toplumsal bir sorumluluk oldu\u011funu belirten TAB G\u0131da CMO’su Caner Alpaslan   “Her g\u00fcn y\u00fcz binlerce ki\u015fiyi a\u011f\u0131rlad\u0131\u011f\u0131m\u0131z restoranlar\u0131m\u0131zda, s\u00fcrd\u00fcr\u00fclebilirlik ad\u0131na somut ad\u0131mlar atman\u0131n gururunu ya\u015f\u0131yoruz. Bu uygulama sayesinde, misafirlerimizle birlikte at\u0131klar\u0131n geri d\u00f6n\u00fc\u015f\u00fcm\u00fcne katk\u0131 sa\u011fl\u0131yor, \u00e7evre dostu bir ya\u015fam bi\u00e7imini te\u015fvik ediyoruz. \u00d6zellikle gen\u00e7 nesillerin \u00e7evre bilinciyle b\u00fcy\u00fcmesi i\u00e7in sorumluluk al\u0131yoruz” ifadelerini kulland\u0131.  

 Alpaslan konu\u015fmas\u0131n\u0131n devam\u0131nda, \u00c7EVKO Vakf\u0131 ile birlikte hareket etmenin kendileri i\u00e7in de\u011ferli bir g\u00fc\u00e7 birli\u011fi anlam\u0131 ta\u015f\u0131d\u0131\u011f\u0131n\u0131 belirterek s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131: “\u00d6n\u00fcm\u00fczdeki d\u00f6nemde bu t\u00fcr projeleri farkl\u0131 restoranlar\u0131m\u0131zda da yayg\u0131nla\u015ft\u0131rarak, \u00e7evreye olan etkilerimizi s\u00fcrd\u00fcr\u00fclebilir \u00e7\u00f6z\u00fcmlere d\u00f6n\u00fc\u015ft\u00fcrmeye ve ortak gelece\u011fimiz i\u00e7in de\u011fer \u00fcretmeye kararl\u0131y\u0131z.”   

 “Bireylere ve \u00e7ocuklara geri d\u00f6n\u00fc\u015f\u00fcm bilinci kazand\u0131rmak, temel \u00f6nceliklerimiz aras\u0131nda”  \u00c7EVKO Vakf\u0131 Genel Sekreteri Mete \u0130mer,  Burger King ve TAB G\u0131da i\u015f birli\u011finde ya\u015fam bulan proje ile ilgili olarak, “S\u00fcrd\u00fcr\u00fclebilirlik, sadece \u00fclke y\u00f6netimlerini ve \u015firketleri de\u011fil, bireyleri de kapsayan bir d\u00f6ng\u00fcy\u00fc ifade etmektedir. Geri d\u00f6n\u00fc\u015f\u00fcm, bu d\u00f6ng\u00fcn\u00fcn en \u00f6nemli bile\u015fenlerinden biridir ve bunun ilk ad\u0131m\u0131 at\u0131klar\u0131n kayna\u011f\u0131nda ayr\u0131 toplanmas\u0131d\u0131r. Evlerimizde ve g\u00fcnl\u00fck ya\u015fant\u0131m\u0131z\u0131n her noktas\u0131nda basit davran\u0131\u015f tercihleri, bu alanda \u00e7ok \u00f6nemli de\u011fer yaratmaktad\u0131r. Bireylere ve \u00f6zellikle \u00e7ocuklara \u00e7evre fark\u0131ndal\u0131\u011f\u0131 ve geri d\u00f6n\u00fc\u015f\u00fcm bilinci kazand\u0131rmak, Vakf\u0131m\u0131z i\u00e7in her zaman temel \u00f6nceliklerimiz aras\u0131nda yer alm\u0131\u015ft\u0131r ve almaktad\u0131r. Bu projede \u00fclkemizde ve d\u00fcnya genelinde milyonlarca ki\u015finin g\u00fcnl\u00fck ya\u015famlar\u0131n\u0131n bir par\u00e7as\u0131 olan Burger King ve bu de\u011ferli markay\u0131 \u00fclkemize kazand\u0131ran TAB G\u0131da ile i\u015f birli\u011fi yapmaktan mutluluk duyduk” \u015feklinde konu\u015ftu. “Bu \u0130\u015fin Geri D\u00f6n\u00fc\u015f\u00fc \u00c7ok” mottosuyla y\u00fcr\u00fct\u00fclen bu ortak proje, sadece at\u0131k y\u00f6netimine katk\u0131 sunmakla kalm\u0131yor, ayn\u0131 zamanda \u00e7evresel etkilerin azalt\u0131lmas\u0131na, s\u00fcrd\u00fcr\u00fclebilirli\u011fin desteklenmesine ve toplumda geri d\u00f6n\u00fc\u015f\u00fcm bilincinin g\u00fc\u00e7lenmesine de \u00f6nc\u00fcl\u00fck ediyor. ","protected":false},"author":1,"featured_media":0,"parent":1300,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_links_to":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti","_links_to_target":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"},"_links":{"self":[{"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"}],"collection":[{"href":"urlver"}],"about":[{"href":""}],"author":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"}],"version-history":[{"count":1030,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"}],"predecessor-version":[{"id":1300,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"}],"up":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/yesil-donusum\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti"}],"wp:attachment":[{"href":"https:\/\/www.kadindostumarkalar.org\/img\/blog\/burger-king-ve-cevko-vakfi-bu--isin-geri-donusu-cok-projesini-baslatti-0-50038.jpg"}],"curies":[{"name":".Net","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}