{"id":1423,"date":"2025-12-03T14:45:56","date_gmt":"2025-12-03T14:45:56","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"},"modified":"2025-12-03T15:24:13","modified_gmt":"2025-12-03T15:24:13","slug":"enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu","status":"publish","type":"page","link":"","title":{"rendered":"Enplus, “Sporun Kad\u0131n Y\u0131ld\u0131zlar\u0131” ile Alt\u0131n Pusula’da \u00d6d\u00fcle Lay\u0131k G\u00f6r\u00fcld\u00fc"},"content":{"rendered":"Enplus’\u0131n kad\u0131n sporcular\u0131 g\u00f6r\u00fcn\u00fcr k\u0131lmay\u0131 ama\u00e7layan “Sporun Kad\u0131n Y\u0131ld\u0131zlar\u0131” projesi, T\u00fcrkiye Halkla \u0130li\u015fkiler Derne\u011fi taraf\u0131ndan verilen Alt\u0131n Pusula \u00d6d\u00fclleri’nde “Sponsorluk \u0130leti\u015fimi – Spor” kategorisinde \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc. T\u00fcrkiye’de premium beyaz e\u015fya, k\u00fc\u00e7\u00fck ev aletleri, mutfak ara\u00e7-gere\u00e7leri ve aksesuar kategorilerinde faaliyet g\u00f6steren Enplus , kad\u0131nlar\u0131 hayat\u0131n her alan\u0131nda g\u00fc\u00e7lendirmeyi kurumsal sorumlulu\u011funun temel par\u00e7alar\u0131ndan biri olarak konumland\u0131r\u0131yor. Bu yakla\u015f\u0131m do\u011frultusunda “Sporun Kad\u0131n Y\u0131ld\u0131zlar\u0131” projesini hayata ge\u00e7iren marka, T\u00fcrkiye Halkla \u0130li\u015fkiler Derne\u011fi taraf\u0131ndan verilen Alt\u0131n Pusula \u00d6d\u00fclleri ’nde bu y\u0131l “Sponsorluk \u0130leti\u015fimi – Spor” kategorisinde \u00f6d\u00fcl\u00fcn sahibi oldu. \u00d6d\u00fcle lay\u0131k g\u00f6r\u00fclen “Sporun Kad\u0131n Y\u0131ld\u0131zlar\u0131” projesi; kad\u0131n sporcular\u0131n ba\u015far\u0131 hikâyelerinin di\u011fer kad\u0131nlara ilham vermesinden yol \u00e7\u0131kan, b\u00fct\u00fcnc\u00fcl bir sponsorluk ve ileti\u015fim program\u0131 olarak kurguland\u0131. Alt\u0131n Pusula \u00d6d\u00fclleri \u0130leti\u015fim sekt\u00f6r\u00fcn\u00fcn en sayg\u0131n referans noktalar\u0131ndan biri olarak kabul edilen Alt\u0131n Pusula \u00d6d\u00fclleri , T\u00fcrkiye’nin ilk ve en k\u00f6kl\u00fc halkla ili\u015fkiler \u00f6d\u00fclleri olarak yarat\u0131c\u0131l\u0131\u011f\u0131, etik de\u011ferleri ve s\u00fcrd\u00fcr\u00fclebilir ba\u015far\u0131y\u0131 te\u015fvik ediyor. Her y\u0131l y\u00fczlerce proje aras\u0131ndan en iyileri \u00f6d\u00fcllendiren Alt\u0131n Pusula’n\u0131n spor kategorisi, spor k\u00fclt\u00fcr\u00fcn\u00fc destekleyen, sporcular\u0131n g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131ran ve sa\u011fl\u0131kl\u0131 ya\u015fam\u0131 te\u015fvik eden sponsorluk ileti\u015fimi \u00e7al\u0131\u015fmalar\u0131n\u0131 kaps\u0131yor. T\u00fcrkiye Tenis Federasyonu ile Ortak Ad\u0131mlar Enplus’\u0131n “Sporun Kad\u0131n Y\u0131ld\u0131zlar\u0131” projesi, 2023’te ralli pilotu Nazan Zorlu ’ya verilen destekle ba\u015flad\u0131 ve ayn\u0131 y\u0131l T\u00fcrkiye Tenis Federasyonu Billie Jean Cup ile WTA60 turnuvalar\u0131na sponsorlukla devam etti. 2023 boyunca T\u00fcrk Kad\u0131n A Milli tenis\u00e7iler de desteklenirken, 2024’te proje etkisini daha da b\u00fcy\u00fcterek Nazan Zorlu, Trofeo Italiano Rally yar\u0131\u015flar\u0131nda kad\u0131nlar kategorisinde \u015fampiyon oldu ve “Avrupa’da ralli kazanan ilk T\u00fcrk kad\u0131n pilot” unvan\u0131n\u0131 kazand\u0131. Ayn\u0131 y\u0131l T\u00fcrkiye Tenis Federasyonu i\u015f birli\u011fiyle d\u00fczenlenen Enplus Masters Kad\u0131nlar Serisi Turnuvas\u0131, \u0130stanbul, Ankara ve \u0130zmir ’de y\u00fczlerce tenis tutkunu kad\u0131n\u0131 bir araya getirdi; final Ankara’da ger\u00e7ekle\u015fti ve dereceye giren sporcular \u00f6zel \u00f6d\u00fcllerle onurland\u0131r\u0131ld\u0131. “Kad\u0131nlar\u0131n yeteneklerini destekleyen projeler, kurumsal k\u00fclt\u00fcr\u00fcm\u00fcz\u00fcn ayr\u0131lmaz par\u00e7as\u0131” Bu ba\u015far\u0131n\u0131n Enplus i\u00e7in b\u00fcy\u00fck bir motivasyon kayna\u011f\u0131 oldu\u011funu belirten Enplus Pazarlama Y\u00f6neticisi Duygu Demirgil, \u015fu ifadeleri kulland\u0131; “Enplus olarak topluma de\u011fer katma sorumlulu\u011fumuzun fark\u0131nday\u0131z. Kad\u0131nlar\u0131n ve gen\u00e7lerin yeteneklerini destekleyen projeler, bizim i\u00e7in yaln\u0131zca bir sosyal sorumluluk de\u011fil, ayn\u0131 zamanda kurumsal k\u00fclt\u00fcr\u00fcm\u00fcz\u00fcn de ayr\u0131lmaz bir par\u00e7as\u0131. ‘Sporun Kad\u0131n Y\u0131ld\u0131zlar\u0131’ projesiyle kad\u0131n sporcular\u0131n ba\u015far\u0131 hikâyelerini g\u00f6r\u00fcn\u00fcr k\u0131larak toplumda ilham zincirini b\u00fcy\u00fctmeyi hedefliyoruz. Alt\u0131n Pusula gibi sekt\u00f6r\u00fcn en prestijli \u00f6d\u00fcllerinden birini kazanmak, do\u011fru yolda oldu\u011fumuzu g\u00f6steriyor ve bizi daha fazla kad\u0131n sporcuya ula\u015fmak i\u00e7in cesaretlendiriyor.” ","protected":false},"author":1,"featured_media":0,"parent":1423,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_links_to":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu","_links_to_target":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"},"_links":{"self":[{"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"}],"collection":[{"href":"urlver"}],"about":[{"href":""}],"author":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"}],"version-history":[{"count":482,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"}],"predecessor-version":[{"id":1423,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"}],"up":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu"}],"wp:attachment":[{"href":"https:\/\/www.kadindostumarkalar.org\/img\/blog\/enplus-sporun-kadin-yildizlari-ile-altin-pusula-da-odule-layik-goruldu-0-85270.jpg"}],"curies":[{"name":".Net","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}