{"id":36,"date":"2022-03-31T00:00:00","date_gmt":"2022-03-31T00:00:00","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"},"modified":"2022-05-31T03:37:16","modified_gmt":"2022-05-31T03:37:16","slug":"lav-satista-kadin-istihdaminda-5-sirada","status":"publish","type":"page","link":"","title":{"rendered":"LAV, SATI\u015eTA KADIN \u0130ST\u0130HDAMINDA 5. SIRADA"},"content":{"rendered":"Sofra cam\u0131 alan\u0131nda \u00f6nemli ve \u00f6nc\u00fc bir marka olan LAV, Sat\u0131\u015f Fonksiyonu’nda Cinsiyet Dengesi Ara\u015ft\u0131rmas\u0131 sonu\u00e7lar\u0131na g\u00f6re sat\u0131\u015fta kad\u0131n istihdam\u0131 en y\u00fcksek 5’inci \u015firket oldu.  Sales Network’ \u00fcn Women in Sales Network sosyal proje  kapsam\u0131nda bu y\u0131l 2’ncisini d\u00fczenledi\u011fi “Sat\u0131\u015f Fonksiyonu’nda Cinsiyet Dengesi Ara\u015ft\u0131rmas\u0131 ” sonu\u00e7lar\u0131 a\u00e7\u0131kland\u0131. Ara\u015ft\u0131rma, sat\u0131\u015f  ve y\u00f6netim  kademelerinde kad\u0131nlar i\u00e7in kariyer f\u0131rsatlar\u0131n\u0131  g\u00f6stermesi a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yan ve hizmet, yap\u0131 gere\u00e7leri, FMCG  ve perakende  sekt\u00f6rlerindeki 56 \u015firketin kat\u0131l\u0131m\u0131y la ger\u00e7ekle\u015fti. Ara\u015ft\u0131rma sonu\u00e7lar\u0131na sat\u0131\u015fta kad\u0131n istihdam\u0131 oran\u0131yla 5. s\u0131rada yer alan LAV’\u0131n, sat\u0131\u015f kadrolar\u0131na bak\u0131ld\u0131\u011f\u0131nda y\u00f6netim kademesindeki \u00e7al\u0131\u015fanlar\u0131n y\u00fczde 50’si kad\u0131nlardan olu\u015furken, t\u00fcm sat\u0131\u015f \u00e7al\u0131\u015fanlar\u0131 dahil edildi\u011finde ise bu oran 62,82’ye kadar y\u00fckseldi\u011fi g\u00f6r\u00fcld\u00fc. LAV olarak s\u00fcrd\u00fcr\u00fclebilirlik  stratejilerinin oda\u011f\u0131nda “\u0130yi Bir D\u00fcnya”, “\u0130yi \u00dcr\u00fcnler” ve “\u0130yi Bir \u015eirket” alanlar\u0131n\u0131n oldu\u011funu belirten LAV Genel M\u00fcd\u00fcr\u00fc Tu\u011frul Baran , bu anlay\u0131\u015f \u00e7er\u00e7evesinde cinsiyet e\u015fitli\u011fi ne b\u00fcy\u00fck \u00f6nem verdiklerini dile getirdi. \u015eirket b\u00fcnyesinde bir\u00e7ok farkl\u0131 pozisyonda kad\u0131n \u00e7al\u0131\u015fanlara f\u0131rsat tan\u0131d\u0131klar\u0131ndan bahseden Baran, bu anlamda Sat\u0131\u015f Fonksiyonu’nda Cinsiyet Dengesi Ara\u015ft\u0131rmas\u0131’nda 5. s\u0131rada yer alman\u0131n kendileri i\u00e7in b\u00fcy\u00fck bir gurur kayna\u011f\u0131 oldu\u011funu ifade etti. ","protected":false},"author":1,"featured_media":0,"parent":36,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_links_to":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada","_links_to_target":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"},"_links":{"self":[{"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"}],"collection":[{"href":"urlver"}],"about":[{"href":""}],"author":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"}],"version-history":[{"count":980,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"}],"predecessor-version":[{"id":36,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"}],"up":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/ev-ve-mutfak-urunleri\/lav-satista-kadin-istihdaminda-5-sirada"}],"wp:attachment":[{"href":"https:\/\/www.kadindostumarkalar.org\/img\/blog\/1652438549-img-6423r4-2-scaled-e1653380919833.jpg"}],"curies":[{"name":".Net","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}