{"id":1327,"date":"2025-10-02T17:07:47","date_gmt":"2025-10-02T17:07:47","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/haberler\/lead-network-turkiye-ceo-yuvarlak-masa-toplantisi-ni-gerceklestirdi"},"modified":"2025-10-02T17:07:47","modified_gmt":"2025-10-02T17:07:47","slug":"lead-network-turkiye-ceo-yuvarlak-masa-toplantisi-ni-gerceklestirdi","status":"publish","type":"page","link":"","title":{"rendered":"LEAD Network T\u00fcrkiye, CEO Yuvarlak Masa Toplant\u0131s\u0131’n\u0131 Ger\u00e7ekle\u015ftirdi"},"content":{"rendered":"LEAD Network T\u00fcrkiye CEO Yuvarlak Masa Toplant\u0131s\u0131’na perakende ve t\u00fcketim \u00fcr\u00fcnleri sekt\u00f6rlerinden yakla\u015f\u0131k 60 CEO kat\u0131l\u0131m g\u00f6stererek, kad\u0131n liderlerin y\u00fckselmesini desteklemek ve her d\u00fczeyde 50=50 temsiliyeti elde etmek i\u00e7in gereken ad\u0131mlar\u0131 konu\u015fmak i\u00e7in bulu\u015ftu.   

 45’i a\u015fk\u0131n \u00fclkede, 23 binden fazla \u00fcyesi olan Hollanda merkezli sivil toplum kurulu\u015fu LEAD Network , \u00f6zellikle perakende ve t\u00fcketim \u00fcr\u00fcnleri sekt\u00f6rlerinde kad\u0131n y\u00f6netici  say\u0131s\u0131n\u0131 art\u0131rmak ve geli\u015ftirmek i\u00e7in faaliyetlerini s\u00fcrd\u00fcr\u00fcyor. LEAD Network T\u00fcrkiye  ise bu \u00e7er\u00e7evede CEO Yuvarlak Masa Toplant\u0131s\u0131 ’n\u0131 KidZania \u0130stanbul ’da ger\u00e7ekle\u015ftirdi. Etkinli\u011fe, perakende ve t\u00fcketim \u00fcr\u00fcnleri sekt\u00f6rlerinden yakla\u015f\u0131k 60 CEO kat\u0131l\u0131m g\u00f6sterdi. Ayr\u0131ca bu y\u0131l, ilk kez CEO Awards  ile toplumsal cinsiyet e\u015fitli\u011fi konusunda somut ad\u0131mlar atan liderlere de \u00f6d\u00fcl takdim edildi. Etkinlikte, LEAD Network T\u00fcrkiye ad\u0131na NielsenIQ  taraf\u0131ndan haz\u0131rlanan “Kad\u0131n \u00c7al\u0131\u015fanlar\u0131n Konumu”  ve “NextGen” (25-35 Ya\u015f Aras\u0131 \u00c7al\u0131\u015fan Gen\u00e7 N\u00fcfus) konulu iki \u00f6nemli ara\u015ft\u0131rman\u0131n sonu\u00e7lar\u0131 da payla\u015f\u0131ld\u0131. “Vizyonumuz; End\u00fcstrinin sesi olmak”  Program, LEAD Network T\u00fcrkiye Y\u00f6netim Kurulu Ba\u015fkan\u0131 Neslihan Nigiz Ulak  ve Y\u00f6netim Kurulu Ba\u015fkan Yard\u0131mc\u0131s\u0131 Gaye Narmanl\u0131 Sunerli ’nin a\u00e7\u0131l\u0131\u015f konu\u015fmalar\u0131 ile ba\u015flad\u0131. Neslihan Nigiz Ulak yapt\u0131\u011f\u0131 konu\u015fmada “LEAD Network Europe  ile uyumlu bir \u015fekilde entegre olan T\u00fcrkiye vizyonumuz: ‘End\u00fcstrinin sesi olmak.’ Bunu yaparken de fark\u0131ndal\u0131k yaratmak ve bu konuda toplumsal fikir liderli\u011fi olu\u015fturmak istiyoruz. Bu ortak amaca do\u011fru b\u00fcnyemizdeki \u00fc\u00e7 grup ile \u00e7al\u0131\u015f\u0131yoruz: Bireysel \u00fcyelerimiz; markalar\u0131m\u0131z ve CEO’lar\u0131m\u0131z… Bug\u00fcn burada, sekt\u00f6r\u00fcm\u00fcz\u00fcn en \u00f6nde gelen CEO ve insan kaynaklar\u0131 liderli\u011fiyle, kad\u0131n liderlerin y\u00fckselmesini desteklemek ve her d\u00fczeyde 50=50 temsiliyeti elde etmek i\u00e7in gereken ad\u0131mlar\u0131 konu\u015fmak i\u00e7in topland\u0131k. Bu yuvarlak masa toplant\u0131s\u0131, kat\u0131lan t\u00fcm liderlerimizin ortaya koyaca\u011f\u0131 irade sayesinde, LEAD Network T\u00fcrkiye \u00fcyesi kurumlar\u0131m\u0131z\u0131n \u00e7e\u015fitlili\u011fi benimseyen, kapsay\u0131c\u0131 k\u00fclt\u00fcrler in\u015fa etmelerine vesile olacak. \u00c7\u00fcnk\u00fc biz inan\u0131yoruz ki kapsay\u0131c\u0131 organizasyonlar, ancak kapsay\u0131c\u0131 liderler sayesinde hayata ge\u00e7er.” ifadelerini payla\u015ft\u0131. Gaye Narmanl\u0131 Sunerli  ise yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, “Partnerimiz NielsenIQ’nun \u0131\u015f\u0131k tuttu\u011fu ‘Kad\u0131n \u00c7al\u0131\u015fanlar\u0131n Konumu’ ve ‘NextGen’ (25-35 Ya\u015f Aras\u0131 \u00c7al\u0131\u015fan Gen\u00e7 N\u00fcfus) \u00e7al\u0131\u015fmalar\u0131yla s\u00fcrd\u00fcr\u00fclebilir bir 50=50’nin devam\u0131 i\u00e7in kar\u015f\u0131la\u015ft\u0131\u011f\u0131m\u0131z zorluklar\u0131, yol haritalar\u0131m\u0131z\u0131 ve birlikte neler yapabilece\u011fimizi konu\u015ftuk. Hep birlikte bu konuda kendi sekt\u00f6rlerimizdeki de\u011fi\u015fim r\u00fczgâr\u0131n\u0131n ta\u015f\u0131y\u0131c\u0131s\u0131 olmak i\u00e7in birlikte \u00e7ok k\u0131ymetli bir ad\u0131m att\u0131k” \u015feklinde konu\u015ftu. NielsenIQ’nun Ara\u015ft\u0131rmalar\u0131, kad\u0131n istihdam\u0131 konusunda \u00f6nemli sonu\u00e7lar sundu   NielsenIQ T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc, EEMEA & Hindistan E-ticaret B\u00f6lge Ba\u015fkan Yard\u0131mc\u0131s\u0131 ve LEAD Network T\u00fcrkiye Y\u00f6netim Kurulu \u00dcyesi Didem \u015eekerel Erdo\u011fan,  NIQ T\u00fcrkiye Stratejik Analitik ve \u0130\u00e7g\u00f6r\u00fc Direkt\u00f6r\u00fc Nur Serenli  ile birlikte etkinlikte “Kad\u0131n \u00c7al\u0131\u015fanlar\u0131n Konumu ve Nextgen”  konulu ara\u015ft\u0131rmalar\u0131n \u00e7arp\u0131c\u0131 sonu\u00e7lar\u0131n\u0131 payla\u015ft\u0131. Didem \u015eekerel Erdo\u011fan, “2022 y\u0131l\u0131nda i\u015fe al\u0131nan her 10 ki\u015fiden 4’\u00fc kad\u0131n iken 2024 y\u0131l\u0131nda bunun 10 ki\u015fiden 6'ya \u00e7\u0131kt\u0131\u011f\u0131n\u0131 g\u00f6rmekteyiz. Bu, kad\u0131n istihdam\u0131 konusunda \u015firketlerin stratejik yakla\u015f\u0131mlar\u0131n\u0131n somut sonu\u00e7lar verdi\u011finin en \u00f6nemli g\u00f6stergelerinden biri” a\u00e7\u0131klamas\u0131n\u0131 yapt\u0131. NextGen \u00e7al\u0131\u015fanlar i\u00e7in i\u015f ya\u015fam dengesi, kariyer geli\u015fimi ve esnekli\u011fin art\u0131k bir ayr\u0131cal\u0131k de\u011fil, temel bir beklenti oldu\u011funu dile getiren Nur Serenli  ise “Ara\u015ft\u0131rmam\u0131z, gen\u00e7 profesyonellerin anlaml\u0131 i\u015f tan\u0131m\u0131 ve a\u00e7\u0131k ileti\u015fim ortam\u0131 aray\u0131\u015f\u0131nda oldu\u011funu net bi\u00e7imde ortaya koyuyor” de\u011ferlendirmesinde bulundu. Kad\u0131n istihdam\u0131n\u0131n art\u0131r\u0131lmas\u0131 i\u00e7in somut ad\u0131mlar tart\u0131\u015f\u0131ld\u0131    

 LEAD Network T\u00fcrkiye Dan\u0131\u015fma Kurulu \u00dcyesi & Dan\u0131\u015fmal\u0131k Kurucusu, Universum T\u00fcrkiye Lideri Evrim Kuran  ve yine LEAD Network T\u00fcrkiye Dan\u0131\u015fma Kurulu \u00dcyesi & Egon Zehnder T\u00fcrkiye K\u0131demli Orta\u011f\u0131 Murat Ye\u015fildere , oturumda ara\u015ft\u0131rma sonu\u00e7lar\u0131 hakk\u0131ndaki i\u00e7g\u00f6r\u00fclerini kat\u0131l\u0131mc\u0131larla payla\u015ft\u0131. Murat Ye\u015fildere ile birlikte etkinli\u011fin moderat\u00f6rl\u00fc\u011f\u00fcn\u00fc ger\u00e7ekle\u015ftiren Evrim Kuran “T\u00fcrkiye’de istihdam\u0131n gelece\u011fi, sadece i\u015f yaratma politikalar\u0131nda de\u011fil, insan kayna\u011f\u0131n\u0131 de\u011ferli k\u0131lan liderlik anlay\u0131\u015f\u0131nda sakl\u0131. \u00c7al\u0131\u015fmaya dair motivasyon, adil f\u0131rsat, liyakat ve g\u00fcven ortam\u0131yla beslenirse, \u00e7al\u0131\u015fanlar yaln\u0131zca i\u015flerini de\u011fil, \u00fclkenin yar\u0131nlar\u0131n\u0131 da in\u015fa eder. Dolay\u0131s\u0131yla, ancak insanlar\u0131n t\u00fcm benlikleriyle var olabildikleri, psikolojik g\u00fcvenli\u011fin liderler taraf\u0131ndan g\u00fcvence alt\u0131na al\u0131nd\u0131\u011f\u0131 organizasyonlarda inovasyon yeti\u015febilir ve s\u00fcrd\u00fcr\u00fclebilir bir gelece\u011fe gidecek do\u011fru yol buradan ge\u00e7er” dedi.  Murat Ye\u015fildere ise g\u00f6r\u00fc\u015flerini "Adil f\u0131rsatlar ve g\u00fcven ortam\u0131 sa\u011fland\u0131\u011f\u0131nda, kurumsal liderler yaln\u0131zca i\u015flerini de\u011fil, \u00fclkenin yar\u0131nlar\u0131n\u0131 da in\u015fa eder. En yarat\u0131c\u0131 fikirler, 'bunu yapamam' korkusunun yerini 'neden olmas\u0131n?' cesaretinin ald\u0131\u011f\u0131 ortamlarda do\u011far! LEAD Network T\u00fcrkiye’nin CEO Yuvarlak Masa Toplant\u0131lar\u0131n\u0131 kurumsal liderlerin birbirinden ilham ve cesaret almas\u0131, \u00f6\u011frenmesi i\u00e7in b\u00fcy\u00fck f\u0131rsat olarak g\u00f6r\u00fcyorum” s\u00f6zleriyle aktard\u0131. Yuvarlak masa oturumunda ayr\u0131ca sekt\u00f6r CEO’lar\u0131, kad\u0131n istihdam\u0131n\u0131n art\u0131r\u0131lmas\u0131 i\u00e7in yap\u0131labilecek somut ad\u0131mlar\u0131 tart\u0131\u015ft\u0131. CEO’lar\u0131n katk\u0131lar\u0131yla \u015fekillenen \u00e7al\u0131\u015ftayda, sekt\u00f6r i\u00e7in ortak hedef ve aksiyon planlar\u0131 masaya yat\u0131r\u0131ld\u0131. Toplumsal cinsiyet e\u015fitli\u011fine katk\u0131 sa\u011flayan liderler \u00f6d\u00fcllendirildi   Program\u0131n kapan\u0131\u015f\u0131nda, bu y\u0131l ilk kez d\u00fczenlenen CEO Awards ile toplumsal cinsiyet e\u015fitli\u011fine katk\u0131 sa\u011flayan ve i\u015f d\u00fcnyas\u0131na \u00f6rnek olan projelere imza atan liderler \u00f6d\u00fcllendirildi. \u00d6d\u00fcle lay\u0131k g\u00f6r\u00fclen 3 CEO ise Migros Grubu \u0130cra Ba\u015fkan\u0131 \u00d6zg\u00fcr Tort , P&G T\u00fcrkiye, Kafkasya ve Orta Asya Y\u00f6netim Kurulu Ba\u015fkan\u0131 Oya \u00d6ng\u00f6r  ve TeknoSA CEO’su Sitare Sezgin  oldu. Liderlere bu \u00f6d\u00fcl\u00fc, kendi kurumlar\u0131nda kad\u0131n istihdam\u0131n\u0131 art\u0131rmak, f\u0131rsat e\u015fitli\u011fini g\u00fc\u00e7lendirmek ve kapsay\u0131c\u0131 i\u015f k\u00fclt\u00fcr\u00fcn\u00fc desteklemek \u00fczere geli\u015ftirdikleri de\u011ferli projeler getirdi. Bu ba\u015far\u0131l\u0131 giri\u015fimler de i\u015f d\u00fcnyas\u0131nda toplumsal cinsiyet e\u015fitli\u011fi konusunda somut ad\u0131mlar at\u0131labilece\u011fini bir kez daha g\u00f6sterdi. CEO’lara plaketleri takdim edilirken, ayn\u0131 zamanda T\u00fcrk \u00dcniversiteli Kad\u0131nlar Derne\u011fi  Ata\u015fehir \u015eubesi (T\u00dcKD) arac\u0131l\u0131\u011f\u0131yla, maddi imkâns\u0131zl\u0131klar nedeniyle \u00fcniversiteye devam etmekte zorlanan 3 k\u0131z \u00f6\u011frenciye  de e\u011fitim bursu sa\u011fland\u0131. \u00d6d\u00fcl t\u00f6reninde burs verilen k\u0131z \u00f6\u011frenciler de yer ald\u0131. 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