{"id":611,"date":"2023-06-10T14:33:12","date_gmt":"2023-06-10T14:33:12","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/perakende\/sec-market-kadin-girisimcilere-gucunle-gulumse-dedi"},"modified":"2023-07-01T14:10:36","modified_gmt":"2023-07-01T14:10:36","slug":"sec-market-kadin-girisimcilere-gucunle-gulumse-dedi","status":"publish","type":"page","link":"","title":{"rendered":"SE\u00c7 MARKET, KADIN G\u0130R\u0130\u015e\u0130MC\u0130LERE “G\u00dcC\u00dcNLE G\u00dcL\u00dcMSE” DED\u0130"},"content":{"rendered":" Se\u00e7 Market’in kad\u0131n giri\u015fimcileri desteklemek amac\u0131yla ba\u015flatt\u0131\u011f\u0131 “G\u00fcc\u00fcnle G\u00fcl\u00fcmse” projesinin ilk etab\u0131, Bo\u011fazi\u00e7i \u00dcniversitesi Ya\u015famboyu E\u011fitim Merkezi (B\u00dcYEM) i\u015f birli\u011fiyle d\u00fczenlenen “Giri\u015fimcilik ve Perakende Y\u00f6netimi E\u011fitim Program\u0131” ile ba\u015fl\u0131yor.    \u0130\u015f ortakl\u0131\u011f\u0131 sistemiyle mahalle esnaf\u0131na destek veren, giri\u015fimcili\u011fi destekleyen ve kad\u0131n i\u015f ortaklar\u0131n\u0131n say\u0131s\u0131n\u0131 daha da art\u0131rmay\u0131 hedefleyen Se\u00e7 Market; kad\u0131n giri\u015fimcilere \u00f6zel destek program\u0131n\u0131 ba\u015flat\u0131yor. “ G\u00fcc\u00fcnle G\u00fcl\u00fcmse” ad\u0131 verilen proje kapsam\u0131nda ilk olarak Bo\u011fazi\u00e7i \u00dcniversitesi Ya\u015famboyu E\u011fitim Merkezi (B\u00dcYEM) i\u015f birli\u011fiyle “Giri\u015fimcilik ve Perakende Y\u00f6netimi E\u011fitim Program\u0131” d\u00fczenlenecek. Online olarak ger\u00e7ekle\u015fecek ve toplam 24 saat s\u00fcrecek program b\u00fcnyesinde, kad\u0131n giri\u015fimci  adaylar\u0131na giri\u015fimcilik  ve perakende  sekt\u00f6r\u00fcyle ilgili e\u011fitimler verilecek.  Proje, kad\u0131nlar\u0131n i\u015f hayat\u0131nda ve toplumun her alan\u0131nda g\u00fc\u00e7lenmesi ad\u0131na global \u00f6l\u00e7ekte \u00f6rnek \u00e7al\u0131\u015fmalara imza atan Y\u0131ld\u0131z Holding Kad\u0131n Platformu ’nun hedeflerine de olumlu katk\u0131 sa\u011flayacak.   Ba\u015fvuru i\u00e7in \u00f6n \u015fart aranm\u0131yor  Herhangi bir \u00f6n \u015fart bulunmayan program i\u00e7in ba\u015fvurular de\u011ferlendirildikten sonra uygun g\u00f6r\u00fclen 50 kad\u0131n giri\u015fimci aday\u0131 e\u011fitime kabul edilecek. Toplamda 24 saat s\u00fcrecek 8 g\u00fcnl\u00fck e\u011fitimi tamamlayan kat\u0131l\u0131mc\u0131lar sertifika almaya da hak kazanacak. “Giri\u015fimcilik ve \u0130li\u015fki Y\u00f6netimi”, “Perakende Y\u00f6netimi” ve “Se\u00e7 Market Modeli ile G\u00fcc\u00fcnle G\u00fcl\u00fcmse”  ba\u015fl\u0131kl\u0131 3 mod\u00fclden olu\u015fan e\u011fitim program\u0131  kapsam\u0131nda; giri\u015fimcili\u011fin \u00f6neminden ileti\u015fim ve ili\u015fki y\u00f6netimine, perakendede \u00fcr\u00fcn y\u00f6netiminden dijital d\u00f6n\u00fc\u015f\u00fcm e, finansal fark\u0131ndal\u0131k tan ma\u011fazac\u0131l\u0131k  ve Se\u00e7 Market i\u015f modeline kadar perakende sekt\u00f6r\u00fcnde giri\u015fimcili\u011fe ili\u015fkin \u00e7e\u015fitli e\u011fitimler ger\u00e7ekle\u015ftirilecek. Giri\u015fimcilik program\u0131yla ilgili 7 Haziran’da ba\u015flayacak ba\u015fvurular 21 Haziran 2023 tarihine kadar devam edecek. Ba\u015fvurular www.secmarket.com.tr  adresinden online olarak yap\u0131labilecek. “Kad\u0131n giri\u015fimcilerin say\u0131s\u0131n\u0131n artmas\u0131 i\u00e7in \u00e7al\u0131\u015f\u0131yoruz”  T\u00fcrkiye’nin franchising modeliyle faaliyet g\u00f6steren en b\u00fcy\u00fck g\u0131da perakende markalar\u0131ndan biri olarak f\u0131rsat e\u015fitli\u011fi  alan\u0131ndaki \u00e7al\u0131\u015fmalar\u0131n kendileri i\u00e7in \u00e7ok de\u011ferli oldu\u011funa vurgu yapan Se\u00e7 Market Genel M\u00fcd\u00fcr\u00fc Altan Sekmen,  ba\u015flat\u0131lan projenin kad\u0131n giri\u015fimcili\u011fini destekleyece\u011finin de alt\u0131n\u0131 \u00e7izdi. \u0130\u015f ortaklar\u0131n\u0131n \u00e7o\u011funlu\u011funu aile i\u015fletmelerinin olu\u015fturdu\u011fu ve bunun da yakla\u015f\u0131k y\u00fczde 10'unun kad\u0131n giri\u015fimcilerden olu\u015ftu\u011funu aktaran Sekmen, \u00f6n\u00fcm\u00fczdeki d\u00f6nemde Se\u00e7 tabelas\u0131 alt\u0131nda kendi ma\u011fazas\u0131n\u0131n sahibi olan kad\u0131n i\u015f ortaklar\u0131n\u0131n say\u0131s\u0131n\u0131 art\u0131rmay\u0131 hedeflediklerini dile getirdi. Sekmen son olarak, ilk ad\u0131m\u0131 B\u00dcYEM i\u015f birli\u011fiyle ger\u00e7ekle\u015fecek e\u011fitimle atacaklar\u0131 “G\u00fcc\u00fcnle G\u00fcl\u00fcmse” projesi ile kad\u0131nlar i\u00e7in i\u015f hayat\u0131nda f\u0131rsat e\u015fitli\u011fi sa\u011flanmas\u0131 ve kad\u0131n giri\u015fimcilerin desteklenmesine y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131n\u0131n  da devam edece\u011fini ifade etti. “E\u015fitlik ve kapsay\u0131c\u0131l\u0131k \u00fczerine kurulmu\u015f bir kurum k\u00fclt\u00fcr\u00fc yaratmaya \u00e7al\u0131\u015f\u0131yoruz”  Konuya ili\u015fkin yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, “G\u00fcc\u00fcnle G\u00fcl\u00fcmse” projesinin T\u00fcrkiye’de kad\u0131n giri\u015fimcili\u011fini te\u015fvik etmek ad\u0131na de\u011ferli bir rol model olu\u015fturdu\u011funu ifade eden Y\u0131ld\u0131z Holding Kad\u0131n Platformu El\u00e7isi Beg\u00fcm Mutu\u015f,  Y\u0131ld\u0131z Holding ve \u015firketlerinde f\u0131rsat e\u015fitli\u011fi konusundaki duru\u015fu sadece s\u00f6ylem de\u011fil t\u00fcm eylemleriyle de yans\u0131tmak i\u00e7in \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 vurgulad\u0131. E\u015fitlik ve kapsay\u0131c\u0131l\u0131k \u00fczerine kurulu bir kurum k\u00fclt\u00fcr\u00fcn\u00fcn in\u015fas\u0131na katk\u0131da bulunarak kad\u0131nlar\u0131n \u00f6n\u00fcndeki engelleri kald\u0131rmay\u0131 ama\u00e7lad\u0131klar\u0131na da de\u011finen Mutu\u015f, “UN Women  ile imzalad\u0131\u011f\u0131m\u0131z mutabakat \u00e7er\u00e7evesinde gerek \u00fclkemizde gerekse de global alanda kad\u0131n giri\u015fimcili\u011fini ve de\u011fer zinciri ni desteklemeyi hedefliyoruz. Se\u00e7 Marketler’in G\u00fcc\u00fcnle G\u00fcl\u00fcmse projesi, f\u0131rsat e\u015fitli\u011fi alan\u0131nda ortaya koydu\u011fumuz vizyona ve giri\u015fimci kad\u0131nlara somut katk\u0131 sa\u011flayacak” \u015feklinde konu\u015farak s\u00f6zlerini tamamlad\u0131. 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