{"id":1871,"date":"2026-06-03T12:14:54","date_gmt":"2026-06-03T12:14:54","guid":{"rendered":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"},"modified":"2026-06-03T12:18:38","modified_gmt":"2026-06-03T12:18:38","slug":"selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi","status":"publish","type":"page","link":"","title":{"rendered":"Selmin G\u00fcndo\u011fdu, Yata\u015f Grup’un Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Olarak Atand\u0131"},"content":{"rendered":"Yata\u015f Grup, Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131l\u0131\u011f\u0131 g\u00f6revine Selmin G\u00fcndo\u011fdu’nun atand\u0131\u011f\u0131n\u0131 duyurdu. \u015eirket b\u00fcnyesinde 2008 y\u0131l\u0131ndan bu yana farkl\u0131 g\u00f6revlerde bulunan G\u00fcndo\u011fdu, yeni g\u00f6revinde grup markalar\u0131n\u0131n pazarlama ve e-ticaret stratejilerine liderlik edecek.   

 Yata\u015f Grup,  s\u00fcrd\u00fcr\u00fclebilir b\u00fcy\u00fcme hedefleri ve pazar liderli\u011fi vizyonu do\u011frultusunda y\u00f6netim yap\u0131s\u0131n\u0131 g\u00fc\u00e7lendirme ad\u0131na \u00f6nemli bir atama ger\u00e7ekle\u015ftirdi. Bu kapsamda, Eyl\u00fcl 2021’den bu yana Yata\u015f Bedding Pazarlama Direkt\u00f6r\u00fc olarak g\u00f6rev yapan Selmin G\u00fcndo\u011fdu,  Yata\u015f Grup Pazarlama Genel M\u00fcd\u00fcr Yard\u0131mc\u0131l\u0131\u011f\u0131 g\u00f6revine atand\u0131. 2008 y\u0131l\u0131nda Reklam ve Halkla \u0130li\u015fkiler Y\u00f6neticisi olarak Yata\u015f Grup b\u00fcnyesine kat\u0131lan Selmin G\u00fcndo\u011fdu, Kurumsal \u0130leti\u015fim Grup Y\u00f6neticili\u011fi ile Kurumsal \u0130leti\u015fim ve Tan\u0131t\u0131m Direkt\u00f6rl\u00fc\u011f\u00fc g\u00f6revlerinin ard\u0131ndan, 2021 y\u0131l\u0131nda Yata\u015f Bedding Pazarlama Direkt\u00f6rl\u00fc\u011f\u00fc g\u00f6revini \u00fcstlendi. Bu s\u00fcre\u00e7te markan\u0131n b\u00fcy\u00fcmesinde ba\u015far\u0131l\u0131 \u00e7al\u0131\u015fmalara imza atan G\u00fcndo\u011fdu, yeni g\u00f6revinde Yata\u015f Bedding, Enza Home, Divanev  ve Puffy  markalar\u0131n\u0131n pazarlama departmanlar\u0131 ile E-Ticaret ve Pazarlama Destek departmanlar\u0131n\u0131n y\u00f6netiminden sorumlu olacak.   

 Marmara \u00dcniversitesi  \u0130ngilizce \u00c7evre M\u00fchendisli\u011fi ve Marmara \u00dcniversitesi \u0130ngilizce \u0130\u015fletme \u0130htisas Program\u0131’ndan mezun olan ve Sabanc\u0131 \u00dcniversitesi  Turquality Y\u00f6netici Geli\u015ftirme Program\u0131’na kat\u0131lan Selmin G\u00fcndo\u011fdu, kariyeri boyunca Alfa Reklam \u00dcss\u00fc, Free \u0130leti\u015fim  ve Gio Reklam  gibi \u00f6nde gelen reklam ajanslar\u0131nda m\u00fc\u015fteri ili\u015fkileri ve medya sat\u0131n alma g\u00f6revlerinde bulundu. Yata\u015f Grup’un yeni d\u00f6nemdeki d\u00f6n\u00fc\u015f\u00fcm ve dijitalle\u015fme s\u00fcre\u00e7lerine liderlik edecek olan G\u00fcndo\u011fdu, markalar\u0131n k\u00fcresel ve yerel pazarlardaki rekabet g\u00fcc\u00fcn\u00fc art\u0131rmaya y\u00f6nelik stratejik \u00e7al\u0131\u015fmalara y\u00f6n verecek. ","protected":false},"author":1,"featured_media":0,"parent":1871,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_links_to":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi","_links_to_target":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"},"_links":{"self":[{"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"}],"collection":[{"href":"urlver"}],"about":[{"href":""}],"author":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"}],"version-history":[{"count":107,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"}],"predecessor-version":[{"id":1871,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"}],"up":[{"embeddable":true,"href":"https:\/\/www.kadindostumarkalar.org\/yazilar\/kariyer-basamaklari\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi"}],"wp:attachment":[{"href":"https:\/\/www.kadindostumarkalar.org\/img\/blog\/selmin-gundogdu-yatas-grup-un-pazarlama-genel-mudur-yardimcisi-olarak-atandi-0-34839.jpg"}],"curies":[{"name":".Net","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}